slogan

CEFRB1

/ˈsləʊɡ(ə)n/

noun

Türkçe translations

Translating…

In plain English

  1. 01

    noun

    A short phrase used to advertise or express an idea.

  2. 02

    noun

    Extra detail

    A battle cry among the ancient Irish or highlanders of Scotland.

Examples

  • The slogan was designed to rouse the people.

  • Thus, internationalization has become a fashionable slogan for the Japanese.

At a glance

Sits at B1 on the CEFR scale

Senses
4
Parts of speech
1
Citations
2
Synonyms
3

Also pronounced

  • /ˈsloʊɡən/

Deep Dive

noun

Extra meanings

  1. A catchphrase associated with a product or service being advertised.

  2. A distinctive phrase of a person or group of people (such as a movement or political party); a motto.

More examples

In context

  • His bugle Wat of Harden blew; / Pensils and pennons wide were flung, / To heaven the Border slogan rung, / "St Mary for the young Buccleuch!"

  • "Right-ho," I [Bertie Wooster] said, not much liking the assignment, but liking less the idea of endeavouring to thwart this incandescent aunt in her current frame of mind. Safety first, is the Wooster slogan.

Synonyms

Quick test

Two questions on this entry. Nothing is scored.

Question 1 · Quick check

The company's new advertising blank for the product was 'Just Do It'.

Practise this properly in the app, where the word comes back before you forget it.

Nearby

Origin

noun

From earlier sloggorne, slughorne, slughorn (“battle cry”), borrowed from Scottish Gaelic sluagh-ghairm (“battle cry”), from Old Irish slóg (“army; (by extension) assembly, crowd”) + gairm (“a call, cry”). Slóg is derived from Proto-Celtic *slougos (“army, troop”), from Proto-Indo-European *slowgʰos, *slowgos (“entourage”); and gairm from Proto-Celtic *garsman (“a call, shout”), ultimately from Proto-Indo-European *ǵeh₂r- (“to call, shout”). The English word is cognate with Latin garriō (“to chatter, prattle”), Old English caru (“anxiety, care, worry; grief, sorrow”).