persona

CEFRB2

/pɝˈsoʊnə/

noun

Türkçe translations

Translating…

In plain English

  1. 01

    noun

    The public image or character that someone presents.

  2. 02

    noun

    Extra detail

    A character played by an actor.

Examples

  • He patterned his stage persona after anime characters.

  • You are persona non grata.

At a glance

Sits at B2 on the CEFR scale

Senses
5
Parts of speech
1
Citations
2

Also pronounced

  • /pɜːˈsəʊnə/

Deep Dive

noun

Extra meanings

  1. The mask or appearance one presents to the world.

  2. A social role.

  3. An imaginary person representing a particular type of client or customer, considered when designing products and services that will appeal to them.

More examples

In context

  • He keeps his online persona completely separate from his real-world one.

  • I've maintained a very public persona.

  • To do so, your organization should create nuanced buyer personas for all relevant market segments or buyer groups that demonstrate affinity to your brand. These buyer personas should include standard demographic information […]

Quick test

Two questions on this entry. Nothing is scored.

Question 1 · Quick check

On social media, she adopted a cheerful blank, but in real life she was often sad.

Practise this properly in the app, where the word comes back before you forget it.

Nearby

Origin

noun

Borrowed from Latin persōna (“mask; character”), of uncertain origin. Suggested to be from Etruscan 𐌘𐌄𐌓𐌔𐌖 (φersu, “mask; masked individual; actor”), which could be a loan from Ancient Greek πρόσωπον (prósōpon, “face; appearance; mask used in ancient theatre to denote a character or, more generally, a social role”). Doublet of person and parson.