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Localize

/lˈoʊkəˌlaɪz/
B2
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(verb) To make local; to fix in, or assign to, a definite place.

They're working to localize the game for Western audiences.
Gerard contracted a freelance translator to localize his software.
CEFR Practice Quiz
The tech company is working to ____ its popular mobile app for the Asian market to reach more users today.

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