Brand Meaning
/ˈbɹænd/Definition, CEFR level B1, pronunciation, examples, and quiz.
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Definition
nounA mark or scar made by burning with a hot iron, especially to mark cattle or to classify the contents of a cask.
nounA branding iron.
Sentence Examples
Your idea cannot be brand new. I heard about it from another source last year.
I feel like a brand new person.
I'm sorry, but that brand of cigarettes is out of stock.
CEFR Practice Quiz
She always buys the same ____ of sneakers because they fit perfectly.
CEFR Practice Quiz (Alternate)
Which ____ of milk do you usually buy when you go to the supermarket?.
Word Origin & History
From Middle English brand, from Old English brand (“fire; flame; burning; torch; sword”), from Proto-West Germanic *brand, from Proto-Germanic *brandaz (“flame; flaming; fire-brand; torch; sword”), derived from Proto-Germanic *brinnaną (“to burn”), possibly from Proto-Indo-European *bʰrewh₁- (“to boul; brew”). Cognate with Scots brand, West Frisian brân (“fire”), Dutch brand, German Brand, Danish brand, Swedish brand (“blaze, fire”), Icelandic brandur, French brand (< Germanic). More distantly cognate with Proto-Slavic *gorěti (“to burn”).
Literary Quotations & Historical Citations
"“Well, in the first place, every cattleman has to have a brand to identify his stock. Without it no cattleman, nor half a hundred cowboys, if he had so many, could ever recognize all the cattle in a big herd. […]”"
— 1914 January, Zane Grey, The Light of Western Stars: A Romance, New York, N.Y.; London: Harper & Brothers Publishers, →OCLC, page 59:
"The indelible word "homosexual," like a brand that grew deeper and redder every day, became increasingly hard to conceal and to ignore."
— 1982 December 4, Mitzel, “A Sissy's Revenge”, in Gay Community News, volume 10, number 20, page 9:
"The Amtrak brand revitalization approach represents one of the most ambitious, comprehensive, and systematic experiential marketing approaches I have ever seen."
— 1999, Bernd Schmitt, Experiential marketing, page 39:
"In this way, every Citibanker becomes a brand manager and an ambassador of the Citibank brand. ... Indeed, the Citibank brand will "never sleep""
— 2000, Duane E. Knapp, The Brandmindset, page 67:
"Mr. Lundgren claimed that Federated had conducted a focus group and the analysis showed that most people were either indifferent to the name change or preferred the Macy's brand."
— 2010, Gayle Soucek, Marshall Field's: The Store That Helped Build Chicago, page 136:
Explore More B1 Vocabulary Words
CEFR Practice Quiz
She always buys the same ____ of sneakers because they fit perfectly.
CEFR Practice Quiz (Alternate)
Which ____ of milk do you usually buy when you go to the supermarket?.