Advertising Meaning

/ˈædvɚˌtaɪzɪŋ/
B1

Definition, CEFR level B1, pronunciation, examples, and quiz.

Listen pronunciation

nounCommunication whose purpose is to influence potential customers about products and services.

nounThe industry or profession made up of such communications.

There are movements to try to ban TV advertising.
There is an advertising balloon flying above the department store.
Advertising like this is a cynical manipulation of the elderly.
Antonyms:
None
CEFR Practice Quiz
The company spent millions on ____ to boost sales of its new product.
CEFR Practice Quiz (Alternate)
He decided to pursue a career in digital ____ after university.

Etymology tree English advertise English -ing English advertising From advertise + -ing.

"Advertisings do not by themselves cause a book to 'go'. The circulating libraries are far more useful than any advertising columns." — 1899, Walter Besant, The Pen and the Book:
"[...] the women were presumably going shopping at the department stores growing up along Oxford Street, and the Central's nearness to these stores would make the advertising space in its stations the most expensive on the Underground." — 2012, Andrew Martin, Underground Overground: A passenger's history of the Tube, Profile Books, →ISBN, page 117:
"But the real way to build a successful online business is to be better than your rivals at undermining people's control of their own attention. Partly, this is a result of how online advertising has traditionally worked: advertisers pay for clicks, and a click is a click, however it's obtained." — 2013 June 21, Oliver Burkeman, “The tao of tech”, in The Guardian Weekly, volume 189, number 2, page 48:
"This, in many ways, was the crux of the Generation X conundrum—how (for example) was it possible for a person to reject the illusion of advertising if their only concept of authenticity had been constructed by advertising?" — 2022, Chuck Klosterman, The Nineties, New York: Penguin Press, →ISBN:

Explore More B1 Vocabulary Words

CEFR Practice Quiz
The company spent millions on ____ to boost sales of its new product.
CEFR Practice Quiz (Alternate)
He decided to pursue a career in digital ____ after university.

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